I met the Fabulous Gene Simmons of KISS - 'the brand' (and not the band. His words not mine!) at the Dan Kennedy Superconference in Nashville this year. I also got an autographed copy of his book Sex, Money, Kiss.
He gave us some incredible information on building your own brand. He's a great entrepreneur that has used his band as a spring-board for launching a multi-million dollar empire.
Do some home work on Gene Simmons and Kiss and see how incredible this network spans across the globe.
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